A heart for cards

Corporate identity and brand architecture for Cartamundi

Cartamundi is the world leader in card and board games, with more than 13 factories and over 2500 employees involved in supporting the brand.

Due to rapid growth and numerous acquisitions, they needed a strong umbrella brand that could easily be implemented by the new subsidiaries.

We focused our efforts on refreshing the brand and product architecture, and designed a custom brand identity with an extensive corporate identity that would keep both the Holding Group and its products recognisable.

Want to explore what we can do for you?

Get in touch

We'd love to talk about your strategic design challenge.
Fill in the form below or call us on +32 3 203 41 50.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.