Masters in retail
Retail Partners Colruyt Group–Branding
The client
The challenge
The result
Retail Partners Colruyt Group is the organization above the Colruyt Group brands that work with independent franchisees, such as Spar, Alvo and Mini Market. We developed an identity inspired by a flight of geese, symbolizing the leadership and cooperation within Retail Partners Colruyt Group. This identity reinforces the supportive and inspiring role of Retail Partners for its franchisees.
A selection of our projects
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